During the past few years, social media has become a most noticeable phenomenon. It has become highly important part of every business’s marketing strategy. With every person of every age group now using social media, it has been able to be viewed as an important part of every business and no longer viewed as a fad or a trend. It has achieved a well-managed perception in major social media sites like Facebook, Google, Twitter, Instagram. Social media has now secured a place in every business marketing strategies both in traditional and digital marketing.
Previously marketing was also done through traditional means of the internet like, websites and emails but no the trend has shifted to digital marketing which involves social media sites. Now marketing has to be supported by the robust and reactive utilization of social media applications. Initially, this trend was quite confusing for many to understand and many consider it as a useless tool for marketing as it was not well planned and managed but now businesses have special people who manage their social media sites.
Success Tools On Internet
Summering the whole story social media helps in speeding up the process of marketing and below are described few facts that explain why now businesses need more exposure of Internet for success
- Due to the presence of huge clients now there are 94% of the businesses that have special marketing departments using the social media sites as their marketing platform and keep buying twitter followers for success.
- Now 60% of the marketers spend a full-time work to social media marketing.
- As far as the clients are concerned not there are 43% of youngsters aged 20 to 29 years spend more than 15 hours a week on social media sites.
- 85% of the businesses have claimed that after joining social media sites for marketing, they have faced an increasing trend in their sales and 58% of the businesses have gained marketing exposure in just three years.
Now there are few points which explain why is it necessary for businesses to gain exposure on social media sites for success.
- With the increase in technology people of all age groups have mobile phones and are using social media sites to stay connected and use them as a mode of communication. Even now the children are using the social media applications for the stay in touch with their friends. Youngsters use social media sites to stay updated on the latest trends, this is the one main point that helps the businesses to start marketing on social media. The huge client range allows them to display their products and services online and provides the demo of their tasks. This is the one best way for gaining exposure and visibility.
- Followers are another important reason for starting the social media marketing, as the businesses have the higher number of followers they like to stay updated about what’s new in trend with the particular business. As they share a new post or a picture it is instantly being viewed by their followers and if they are able to gain likes it provides them with more popularity and hence more people tend to follow them.